Unintentional Methods That Scare Away Potential Customers


Your online presence works as the face of your business representing your brand, products and services in front of the audience. A strong online presence is a key to successful marketing but do you know it can also attract and detour customers from hiring your services? The customers will judge you on the basis of your online presence. This is the reason, a slight change can make or break your business.  Therefore, most of the companies only trust reputed web development companies for website designing solution.

How You are Unknowingly Scaring Away Your Potential Customers

How to Scare Away Potential Customers

  • You have a terrible website appearance

We all know that nowadays a website is crucial for the success of your business as you do not have a website then you are already losing the race with your competitors. But that doesn’t mean you will just create and run a random website and call it your official website. Your website must have an attractive appearance because out of 100 customers 85 customers search online before buying something and if your website is not appealing then customers will surely move to a next best website available. To enhance your online appearance, you will need to hire web designing services as- Internet marketing service cannot help with the designing part. 
  • There is no online credibility

Nowadays, it is important for a business to have some kind of credibility the same applies on your business website. Lack of credibility can scare away your potential customers away thus, you need to have some sort of online credibility to be recognized in the market. According to the survey 70 per cent of the customers that have trusted recommendations. If you still have not established a reputation in the online market then you don’t have a chance.
Your reputation means everything to you. Do you know 80 per cent of your customers only trust online reviews? This percentage is way more than those who trust word-of-mouth. In the end, customers will choose only those companies who have higher online credibility in the market.
  • There are spelling and grammar mistakes in the web content

Businesses are basically communicating in the written form if they are not able to do it then their credibility falls under the questioning circumstances. In fact according to the Charles Duncombe who ran an analysis on online websites said “A single spelling, grammar and typo mistake can cut down the overall sales into half” He further explained that overall sales figure decreased after the spelling and grammar mistakes were found in the website, social media pages, and marketing content because these mistakes have put doubts in customers mind regarding company’s credibility.
No one wants to hire a website who cannot make their own content spelling and grammar error free. The Google algorithm Panda look for the poor quality content and put them out of the ranking. Therefore, it is important to make your content error free.
We know that no business intentionally want to scare away its potential customers but mistakes are in human nature. So, you can keep above things in mind to avoid mistakes that can cost you, potential customers.

Qdexi Technology- an experienced web development company situated in the USA. They provide a wide range of development services including website development, app development, web app development and mobile website designing services at a reasonable price.

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